Convert formats without the friction.

Pick a supported output format and send the file through the existing public conversion function.

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When file conversion helps a website workflow

File conversion is useful when a source asset is not ready for the place it needs to live. A designer might send a PNG that should become WebP for a faster landing page, a client might upload a format that needs to be normalized before publishing, or a marketing team might need a cleaner asset for email, social, and website use. The best workflow keeps the original file safe, converts only for the destination, and checks the output before it becomes part of a public page.

Use modern image formats when page speed matters and the visual quality still holds up.

Keep original source files organized so future edits do not depend on compressed exports.

Pair conversion with resizing and compression when the file is intended for the web.